Crystalyn Stuart, director of word of mouth marketing at IMRE, is speaking at the A.M. Best Company's 4th Annual Insurance Marketing and Advertising Summit in New York City on Thursday, November 5. Stuart's presentation is called Setting Social Media Policy. She will discuss best practices for setting social media guidelines for companies in the insurance space and talk about the work she has done developing social media policies for Travelers and John Deere. More than 120 insurance executives from some of the biggest brands in the industry such as Zurich, Travelers, Nationwide, MetLife, Esurance, Swiss Re, among others, will attend the conference. The day-long event brings leaders in the industry together to talk about marketing and advertising best practices.